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Pult.com: $36K credits

$36K

Credits

The challenge

Pult.com was staring down a cliff. Their investor-provided AWS credits were expiring — right as they started scaling. Usage was climbing, customers were onboarding, and in a few weeks they'd go from subsidized cloud costs to full retail pricing. Scaling + full-price AWS = runway crunch at the worst possible moment.

Our solution

Most founders treat investor credits as a one-time gift. When they expire, you pay retail. Except it isn't. Wring identified that Pult.com qualified for credit programs they didn't know existed. Their usage patterns, growth trajectory, and AWS footprint made them eligible for fresh Activate credits — plus Wring's group buying rates on top. Wring assessed their current usage, identified the right Activate tier, applied before existing credits expired, and timed the transition for zero gap in coverage.

Results achieved

  • 12 months of new credits secured
  • Zero coverage gap achieved
  • Minimal effort from Pult.com team
  • Scaling momentum uninterrupted
  • No surprise invoices
  • Group buying rates unlocked on top
Our investor credits were about to expire right as we started growing. Wring got us a full year of new credits — we didn't even know that was possible. It took the pressure off at exactly the right moment.
Pult.com TeamHR Technology
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